SEO hosting is one of the most discussed terms in the web hosting industry. Today we are looking into the explanation for SEO web hosting. What does it mean? Should you purchase an SEO web hosting for your website?
We are going through the detailed explanation which will help you to decide yourself at the end of this post whether you buy an SEO web hosting plan or not!
What is SEO
It is really important to know what is SEO before we discuss about SEO web hosting. Many of you are already aware of SEO and how to perform SEO for your website. Here is the explanation for SEO by Wikipedia and Search engine Land
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results – WikiPedia
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.-searchengineland
In most of the cases, your website will not provide any value or profit to you or your business when don’t do SEO on your website. There are some sites which rely on direct or referral traffic. Apart from these sites, all sites depend on the search traffic. Until unless the site is search engine optimised, the probably to rank it higher in search results is very less. For this reason, SEO is very important for an online business or website. This post explains How Does Web Hosting Affect SEO Ranking
Conventional Hosting Vs SEO Hosting
The only main feature that makes the SEO hosting different from traditional hosting is that availability of multiple C-Class IP addresses with SEO hosting provider.
It’s time read more about web hosting
I have seen SEO hosting companies advertise many advantages of selecting SEO hosting for website hosting. The foremost assurance is that it will help to rank the website on top in search result page. But the fact is that even you can rank a website on top of the SERP without the use of SEO web hosting. Moreover, it is to be noted that most of the websites that rank on top of search result page is not hosted with an SEO web hosting provider.
Today, the search algorithms are highly optimised to analyse different factors that decide the ranking of the website. As per the announcement from google, the two important factors that decide the ranking of the websites are the quality of content and the number of natural links to the website. All other factors come under this in the list!
Even some SEO hosting companies advertise content creation as their service. it’s a sales pitch! What is the relation between an SEO hosting and content creation? Why one need to select an SEO hosting service at a higher rate to get some content? Maybe the person will be able to hire a content creator at a lower price and can go with a traditional hosting plan?
From my analysis, the only advantage of buying an SEO web hosting is the availability of multiple c-class IP addresses. We can say IP address affects SEO very slightly while comparing other factors.
Importance of SEO hosting
While we discuss the features of SEO web hosting, we need to only discuss the importance of having a c-class IP address since the difference of SEO web hosting from traditional web hosting is the availability of class c addresses. That means, Other than a dedicated IP address, nothing makes the SEO hosting different from conventional web hosting provider.
We have discussed the SEO advantage of unique IP address in our earlier post How Does Web Hosting Affect SEO Ranking
Geo Target and SEO
Google has explained that they are evaluating the IP address of the website to find the location of a website hosted and is considering as a ranking factor. These SEO web hosting companies allow let you choose the IP location. The presence of a website in local IP address will be good for local or geographic targeted SEO.
For example, consider the scenario that you have purchased a traditional hosting that has an IP located from United states. Let us assume you have to host multiple websites on this account. One website may be targeting the users of India whereas the second one targeting the users of Singapore. With traditional hosting, all the sites will be hosted on the same IP address from the specific location which will not get the advantages of getting targeted SEO!
In the case of SEO web hosting, you can choose an IP address of India to assign to the site that targets users of India and can get another IP of Singapore and can assign to the site that targets users from Singapore. This adds a bonus to your geographic SEO effort.
Stay Safe from harmful sites
In a shared environment, not only you will be sharing the same IP addresses. There will be hundreds or even thousands of websites hosted on the same server. There will be good as well as bad neighbours. The presence of one or two bad neighbours will not make an impact on your site SEO. However having a large number of bad neighbours is the real threat to your site SEO efforts. Availability of unique IP addresses with these SEO web hosting providers frees from such threat!
Different Nameserver for websites
The SEO hosting lets you choose separate nameserver for your hosted websites. This is important to make sure that each of the site hosted on that account is independent each other from the search engine view.
The SEO hosting is very useful for the people who are looking to create a network of websites. Link building is one of the important factors that affect the SEO of the website. Recently it became a trend to create a network of blogs or sites to create a quality back link to the money site.
Before you create a PBN, you should read 21 advanced tips for choosing domain name
To work the back linking strategy, the websites that link to the site should look independent from each other. The search engines will catch the site as spammy if they find any unnatural links to the site. The SEO hosting helps to create a PBN(private blog network) without leaving the footprint of the relation between the sites hosted on the same web host.
Affordable / Costly
The SEO web hosting will be costly for some type of users and affordable for some other type of users.
For example, if you are a person who is looking to create a private blog network of 30 sites. Then, getting an SEO hosting with 30 unique IP address will be the affordable option. If you are not choosing the web host that provides 30 unique address, you may need to invest a huge amount to get separate hosting for all 30 websites. Instead of SEO web host with unique 30 IP address, you need to sign up with 30 different web hosting providers. This is really a costly method as well as difficult to manage the websites on a different control panel.
To host some websites that work independently and not for the purpose of link building, you can choose a traditional hosting provider. This will be the affordable option for you rather than choosing the SEO web hosting provider.
I’m not a fan of SEO web hosting. I use traditional web hosting providers to host all my websites. I would like to say that SEO hosting is not for everyone on the internet, it is for the internet marketers who is having more than 20 sites that created for internet marketing purpose. So before you dump dollars on an SEO web hosting company, think twice. If you are a person in the internet field for a while, you might have seen many web hosting companies are starting up every day with the label of SEO web hosting. So,write your requirement, have a plan and choose your web hosting provider wisely.
I would like to know your view on SEO web hosting through comments!